- Marketing Potato
Keung To - Mr. Popularity of Advertisement in 2021
Keung To, a 21-year-old artist, received the “My Favourite Male Singer Award” at the Ultimate Song Chart Awards Presentation, becoming the youngest person to win the coveted prizes. His success induced him to go viral on the internet and being invited to promote different brands
Keung To has endorsed several brands ranging from various industries. Till April 2021, Keung To has helped 23 brands for promotion, including FMCG, fast-food shop, personal care, fashion brand, cosmetic and skincare, luxury brand, and NGOs.
Daily Supplies
Colgate
Hair Recipe HK
Fashion
Charles and Keith Hong Kong
Hogan
FILA
Luxury Brand
Longchamp
Chanel
Chanel N5 100 Years of Celebrity
Cartier
Emporio Armani
2021 SS Collection
NGO
WWF
Fight HPV
Beauty and Skincare
YAMAN
NIVEA
Mary Kay Hong Kong
Dyson
MAC Cosmetics
Hada Labo Hong Kong
Laura Mercier Hong Kong
YSL Hong Kong
YSL beauty Concert
Fast Food
McDonald's
Banking
HSBC
Should I invite Keung B for promotion?
Fashion, cosmetic and skincare brands can use Keung To's fan bases and promote to target audiences. While other brands can utilize Keung To's popularity to arouse topics among the public, enhancing the exposure of products. In addition, less well-known brands can use Keung To's popularity and his fanbase to gain attention and increase awareness for their products.
Oppositely, Keung To has helped numbers of brands for promotion, compared to celebrities who only endorse a single brand, he has failed to represent a particular brand. And Keung To launched advertisement for similar brands in a short time, including Mac Cosmetic, YSL Hong Kong, people may confuse the ads of various brand.
Keung B's popularity has reflected the latest trend of publicity. To find out more about the promotion plan of celebrity, influencer or KOL, you can go to "PR Marketing" to learn more!